UENI's Facebook Product Sync enables you to display your products on Facebook Marketplace. This boosts your chances of getting conversions directly through Facebook and you don't necessarily need to have a Facebook business already created.


Usually, this would take weeks to set up, but UENI allows you to get set up in less than 72 hours and with zero hassle!


We've split this article into 2 parts: 

  1. Syncing your Facebook Account to UENI
  2. Setting up your Facebook Product Sync


For a more general overview of Product Syncs, please take a look at our latest blog post. 









Syncing your Facebook Account to UENI

If you have already set up your Google Product Sync, then you're halfway there because you know your products are fit to go on Facebook Marketplace.


To get started, please follow these steps:


  1. Head to the Editor
  2. Click on Settings
  3. Then click on Shopping Cart 

  4. Then click on Product Sync

  5. Click on the button that says Connect with Facebook

  6. You will see a pop-up asking if you want to continue. Click again on Connect with Facebook

  7. You will be taken to Facebook to authorize UENI to access your account. Click Continue and then Ok to provide authorization

  8. Now here's where you come at a crossroads:

    • If you already have a Facebook business account (or multiple), you will be able to choose the account you want to connect to. Pick the relevant business account and click Continue

    • If you don’t have a Facebook business account, you will be able to create one now. UENI will create one on your behalf with the information on your website. Add a business name and click Continue

  9. If you have more than one Facebook page, select the relevant one, and click Continue. If you don’t have one yet, you can create one by selecting Create New and add all the requested information. 


You're all set! Please allow up to 72 hours for Facebook to verify your request. You've completed another important step to boosting your online presence.


Setting up your Facebook Product Sync


You're done waiting, everything is nicely linked. Let's now make sure you've got your products set up as nicely as possible.


  1. Click Configure Facebook Shop
  2. Facebook will open. Please click on Go to Shops
  3. You should now see the Facebook Shop platform
  4. Please select Checkout on another Website
  5. Now, click Next
  6. Please select the relevant Business Manager
  7. Now, confirm your email address for Facebook
  8. Please select the UENI Product Catalog
  9. Now you can finish the setup!


Here's an image of step 1



Here's an image of step 2


For more information on making the most out of Facebook Product Sync, take a look at this post from the UENI Blog.



If you have any further questions, please feel free to speak to our team on Live Chat.